Product Brands
Strube products (varieties) appear as product brands with a defined design, type and colour.
They are always written in lowercase letters in the default font, usually in blue. For certain uses they can be set in white (on a blue background).
In the continious text the variety names are written small and bold in the respective font.
The product brand font
For the Strube product brands a modified font has been developed: “Strube Black”. It is based on the font “Sommet Rounded” and all necessary licenses have been acquired. It is an OpenType font for use on both PCs and Macs and includes eastern European and Cyrillic language symbols. The “Strube Black” font can be used only for product logos.
The “Vialog” font is used for headlines and text; „Verdana“ is used for all PC applications.
